The main objective of this project was to create a landing page that assists customers in finding the model that is right for them. Users are brought to this site after clicking on a display ad.
I created a collage of the 3 main product lines within this category and the overarching headline “Acreage Doesn’t Stand a Chance”. From there the user gets an overview of those product lines, suggested uses, and pricing. After which, the user sees 3 videos highlighting the main features of our mowers and then moves into more category-specific breakdowns.
All copy was provided. I chose imagery from our library and executed the layout using HTML and CSS within the Sitecore platform.
